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Tuesday 1 April 2014

On-Page and Off-Page SEO

SEO has traditionally divided in to two different areas, in on page SEO we build websites.usually we need some of this for on page SEO---

Html
Php
Designer
Logo
Genuine text
Image
Video
Audio
Meta tags
Meta discription
Robot.txt

On-Page SEO refers to how well your website’s content is presented to search engines. On page optimization involves ensuring whether a particular webpage is structured in a manner so that it gets found by the search engines for given keywords and key phrases. It not only helps in getting good search engine ranking but also increases overall readability of the site. The best part is that not much has changed about the on-page optimization approach. It can still be improved immediately by tweaking incorrect elements on a webpage.




Second one is off page .when on page work is finished then we works off page SEO for the promotion of website.we have to work on--

Directory Submission
Search engine submission
Social book marking
classified submission
Article submission
Press release 
Form posting
Blog commenting
Yahoo answers

Off-Page SEO refers to your website’s overall “authority” on the web determined by what other websites say about your site. Off-page optimization is a long-term process and takes time to improve. Simply put, off page is all about your online reputation. Off page optimization includes acquiring backlinks to your page from the authority sites in your niche. Backlinks is the currency of any off-page strategy. And, unlike on-page optimization, off-page optimization efforts are not apparently visible on the webpage itself; it does the background work for a better search result.

1 comment:

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